IDFA - Mobile App Glossary

IDFA apologises for “hurtful” slogan shown by activists at opening idfa IDFA is a unique identifier used on Apple devices, allowing advertisers to track data and measure the performance of their campaigns without accessing personal idfa meaning The IDFA is a random, unique device identifier assigned by Apple to a user's device Learn what the IDFA is and why it's important

idfa meaning What is IDFA? IDFA stands for Identifier for Advertisers and is a Mobile Ad ID that refers to the unique, anonymized identifier Apple assigns to each iOS